What is SquarEat?
Meals in Squares! Innovative "ready to eat" food. Squareat produces tasty meals for people of any age who are seeking a healthy lifestyle. We offer portion-controlled meals that can satisfy all customers, multiple warm up methods and optimization of spaces during transportation and storage. Think that with SquarEat you will be able to have a quick bite of broccoli or a salmon snack, but if you want to enjoy a full meal, you can still have the same experience. Our 50g Squares are made with 100% natural ingredients, with all well-preserved nutrients, long lasting without any additives, highly digestible, practical and handy.
What was the inspiration behind this innovation?
The idea behind SquarEat comes from people's most common issues. People often struggle dealing with a busy lifestyle trying to keep up with a healthy and proper diet without sacrificing food taste. After experiencing first-hand the inefficiencies of traditional meal plan services we have seen a clear possibility of disruption in bringing a complete transformation to a sector that is growing tremendously fast, introducing a brand-new concept.
While we get this as “the most common question” it is important for our customers to understand that we focus on three main factors: 1) Functional: The standardized square shape allows the customers to target the nutrients in a faster and more intuitive way. 2) Practical: the Squares are easy to store and to transport from home to any other location. We also vacuum seal them individually in order to give extreme consumption flexibility to our customers. 3) Philosophical and Aesthetic: at an early stage we felt the need to choose which one was the best final form for our concept and it was pretty easy for us to pick the “Square” for several reasons:“Square” is a synonym for “right”, “correct” and that’s what we want to communicate first. Efficiency and transaprency are the most important thing when it comes to the food business. Despite the skepticism , after trying our Squares for the very first time, customers will realize that we don't offer an alternative to food, but a natural product with a superior quality. The squared shape is the result of the cooking process needed to achieve our goals but is also an attractive and futuristic shape that communicates exactly the soul of our project: preserve nutrients, ensure convenience, guarantee taste and practicality. Our goal is to make people's life easier without sacrificing the taste. Thanks to the squared shape we are able to run a mass production while using innovative gourmet techniques. Thermal shocking process, low temperature cooking and vacuum sealing packing allow us to produce a superior quality food and sell it at an affordable price.
How are the Squares made?
Our Squares are made with 100% natural and healthy ingredients. Thanks to our innovative cooking methods, based on low temperature cooking and thermal shocking, we are able to preserve all nutrients without adding any additives.
How long do the Squares stay fresh?
Vacuum sealing and thermal shocking allow us to naturally extend the product shelf life keeping the squares fresh for up to 2 weeks.
Do you add any additives or preservatives?
We don’t use any additives or preservatives and our food is made with 100 % natural ingredients. We vacuum seal every square individually to maximize consumption flexibility. Their uniform squared shape allows the bags to stick perfectly to the product and the total absence of oxygen inside the package extends the food life significantly.
What is the Square texture like?
At the moment we offer 15 different Squares with all different textures: chicken, beef, salmon, seabass, basmati rice, sweet potato, quinoa, broccoli & spinach, asparagus, zucchini, vegan burger, chocolate pancake, hazelnut, peanut and pistacchio & cashew. For example, our Chicken Square texture is close to the chicken breast texture but more tender, our Salmon Square is a bit thicker, our Vegetables Squares are delicate patties and our nut based Squares are the smoothest.
What are some of the culinary flavors available?
We can transform and standardize almost any type of food. However, our menu will initially have 15 different squares: chicken, beef, salmon, seabass, basmati rice, sweet potato, quinoa, broccoli & spinach, asparagus, zucchini, vegan burger, chocolate pancake, hazelnut, peanut and pistacchio & cashew. More choices will be available soon and customers can find all the nutritional facts of our existing squares at squareat.com.
Are there any options available for vegetarians or vegan?
Yes, we have an entire subscription dedicated to vegan people, and multiple vegetarian options. We are working on expanding both.
Are the Squares safe for celiac?
All our Squares are gluten free. Our only exception goes for our Vegan Burger Square. There is no cross-contamination as we produce our Squares individually during separate production stages.
What is the best way to prepare the squares?
All squares are ready to eat. However, each kind has its own signature preparation method: - Fruit and nuts squares are best eaten directly from the fridge. - Meat and fish are tasty both from the fridge but better if warmed up. - Vegetables and Carbs are best warmed up. The fastest way to warm a Square is 30 seconds in the microwave, 1 minute for 4 Squares, 1.30 minutes for 6. To have a unique experience, we recommend our chef’s favorite, consisting in heating the vacuum- packed squares in the microwave and then finishing them in a hot pan with a little bit of extra virgin olive oil (included with other sauces in the box) for about 3 minutes to give them a crunchy touch. However, we have different warm-up methods that can suit all differents needs: bolied, air fryed, microwaved, oven baked or directly in the frying pan. This info along with all nutritional facts and much more, can be found by simply scanning the QR codes located inside the boxes.
How does your meal plan works?
SquarEat is a subscription model with a Meal Plan delivery Service. Talking about the subscriptions, we currently have five, each one composed of 5 assorted meal-boxes available in small (4x50g squares) or regular (6x50g squares) size. Customers can subscribe simultaneously to more than one subscription receiving multiples of 5 meal-boxes per week (5-10-15-20) per each subscription. We alre also developing the app that will guide the customers through every step, suggesting what they need to eat based on an algorithm.
How much does SquarEat costs?
At the moment we offer pre-made meal boxes. Our prices are intended for subscriptions. We have meal plans starting at as low as 5.99$ to a Maximum of 11.99$ per Meal Box.
Can I select only the Squares/Boxes that I want instead that having to choose from a pre-made selection ?
At the moment we only provide pre-made meal boxes based on a menu we have developed with high rated chefs and nutritionists. We are already working on a "Pick Your Own" menu that will soon be available nationwide. Customers will be able to select the Squares they like the most from a wider selection.
Do the Squares come refrigerated and need refrigeration?
Each meal box will be delivered in our cooler bag that will keep the food at the right temperature until picked up. They are regular food, as they are made with only 100% natural ingredients. Our Squares last 2 weeks as long as they are refrigereted and up to 3 months in the freezer. Thanks to the fact that they are vacuum sealed, their texture and taste won't change significantly. We don’t recommend keeping the Squares out of the refrigerator for more than 2 hours.
Which is the best Flavor?
All our Squares are the reflection of existing food in the market. It is totally up to the customers preferences to pick what food they like the most and order it in Squares! Our concept is intended to enhance regular food taste through our cooking methods to provide a better alternative compared to the ones available in the market
How are the Squares packaged?
We deliver your Squares in a unique compostable cardboard box designed to optimize spaces. The Squares are individually vacuum-sealed to maximize consumption flexibility and their bags are free from BPA, a dangerous chemical called Bisphenol A. They are safe for food contact, microwavable and can also be boiled. They come from 100% recycled materials and they are 100% Recyclable. In addition, compared to our competitors, we use 35% less film to vacuum-seal our Squares and we are simply asking our customers do to their part when it comes to take care of the environment as much as we do. We are always looking to find new solutions that can make our product even more eco-friendly for the environment.
How does the delivery work?
At the moment our product is only available in Miami, FL. Deliveries will be made every Saturday and/or Sunday based on an efficient route to satisfy each user. Each meal box will be delivered in our cooler bag that will keep the food at the right temperature until picked up (up to 8 hours). Every week the cooler bag will be picked up according to the address you have provided and replaced with a new one. We are also working hard to expand our delivery services nationwide as soon as possible.
Can I cancel my subscription?
You can cancel your subscription at anytime. However, if your delivery has already been scheduled, your subscription cancellation will be effective immediately after.
Is SquarEat an alternative to food?
SquarEat is not an alternative to food. Our Squares are made from 100% natural ingredients and they are not meal replacements (for example our chicken square is chicken, with the addition of natural spices, so real food). The only difference is in the preparation methods and its unique shape. These features allow our products to have: longer shelf life, better preservation of nutrients and consumption flexibility.
How do you fundamentally differentiate yourselves from other meal plan services?
We are a “Ready to Eat” meal plan delivery service. However, compared to other meal plans, SquarEat is healthier, tastier, and naturally lasts longer. In addition we offer portion-controlled meals that can satisfy all customers, multiple warm up choices, and optimization of spaces during transportation and storage. Our production chain runs on minimal waste in food and energetic resources and we are eco-sustainable from production to delivery (which are minimized thanks to our long shelf life). We don’t use any gas or any other dangerous combustion during our cooking process. We seal our product in a 100% recyclable BPA bag (safe for food contact) that allows the customer to have significantly more consumption flexibility. This also avoids liquid exchange between foods. Think that with SquarEat you will also be able to have a quick bite of healthy broccoli or a salmon snack, but if you want to enjoy a full meal, you can still have the same experience.
What is the difference between SquarEat and regular food?
Why do your protein based squares (Ex Meat, poultry, seafood) contain carbs?
Our Asparagus Square is cooked with low temperature methods that allow us to preserve all nutrients and taste. The result is an exquisite patty sized in a 50g Square for better consumption flexibility and easier portion control. Since it's ready in minutes, it's a way faster alternative compared to cooking a meal from scratch. Its texture is delicate and softer compared to the regular asparagus. You can eat it on the go or reach your favorite texture by using different warm up methods.